Jurnal Inovasi Lintas Masyarakat

MENINGKATKAN KOMPETENSI KEWIRAUSAHAAN PEMUDA MELALUI PELATIHAN KEWIRAUSAHAAN DIGITAL

Mahmud — 2026-08-02

This Community Service (PKM) activity aims to enhance the digital entrepreneurship competencies of the Pacekulon Village Youth Organization members through training and mentoring based on local economic potential. The implementation employs a participatory approach across five stages: needs identification, digital entrepreneurship training, practical application and mentoring, monitoring and evaluation, and follow-up. The curriculum covers business opportunity identification, the Business Model Canvas, branding, digital marketing, promotional content creation, the use of social media and online marketplaces, and digital security. Results indicate an increase in average knowledge scores from 39.3 in the pre-test to 84.3 in the post-test, while practical assessment scores averaged 82.9, falling into the "good" category. Participants successfully developed business model designs, branding materials, promotional content, and digital catalogs for MSMEs. Participant satisfaction reached 4.43 out of a maximum score of 5. This activity contributes to strengthening the capacity of youth as drivers of local economic digitalization, improving product marketing capabilities, and leveraging potential in agriculture, food sectors, MSMEs, trade, and youth creativity to create more adaptive and sustainable business opportunities

PEMBERDAYAAN MASYARAKAT MELALUI EDUKASI DAN PRAKTIK PENGELOLAAN SAMPAH RUMAH TANGGA DI DESA PLOSO, KABUPATEN NGANJUK

Hesty Puspita Sari — 2026-08-15

This community service activity aims to raise public awareness regarding environmental health through outreach and practical demonstrations of household waste management in Ploso Village, Nganjuk Regency. The initiative was prompted by the community's currently low level of awareness and skill regarding household waste management specifically the sorting of organic and inorganic waste which poses risks of environmental pollution and health issues. The implementation method involved problem identification, educational outreach on waste management, hands-on waste sorting practice, and evaluation via observation and questionnaires. The results indicate an improvement in the community's understanding and skills in identifying, sorting, and managing household waste more effectively. The discussion highlights that combining education with hands-on practice provides a more concrete learning experience, thereby fostering greater awareness, participation, and concern for environmental cleanliness among residents. Consequently, this activity serves as a starting point for encouraging better waste management practices at the household level. Sustaining the program requires periodic guidance, strengthened community participation, and support from the village government to establish a consistent and sustainable waste management system.

PELATIHAN KOMUNIKASI BISNIS DIGITAL BAGI SISWA SMK UNTUK MENINGKATKAN KESIAPAN DUNIA KERJA

Lisa Purdiana — 2026-08-20

This community service initiative aims to enhance the digital business communication competencies of final-year students at SMK YP Kotamadya Blitar, thereby strengthening their readiness to enter the workforce. The activity was motivated by the students' limited ability to engage in professional communication via digital media—specifically regarding the use of business language, the application of communication ethics, and the drafting of messages appropriate for a professional context. The program was conducted using a participatory approach comprising four stages: needs assessment, material delivery, digital business communication practice and simulation, and evaluation via observation and questionnaires. Evaluation results revealed an improvement in student competence, evidenced by a rise in the average score from 3.68 ("good" category) prior to the training to 4.62 ("excellent" category) afterward. Improvements were particularly notable in the students' ability to use professional language, apply digital communication ethics, and draft business messages using email and instant messaging applications. The results demonstrate that practice- and simulation-based training provides a practical learning experience that effectively develops students' soft skills and communication competencies. Consequently, strengthening digital business communication skills serves as a vital strategy for enhancing the workforce readiness of vocational high school students. Program sustainability requires the systematic and continuous integration of digital business communication concepts and practices into the vocational curriculum.

PEMBERDAYAAN GURU TK, SD, DAN MI MELALUI METODE MEMBACA JEMARI BERBASIS ASSET-BASED COMMUNITY DEVELOPMENT (ABCD) DI DESA GAPURANA

Rahilla An Najwa An Najwa — 2026-08-10

This community service activity aims to empower kindergarten, elementary school, and madrasah ibtidaiyah teachers in improving literacy learning capacity through socialization and the practice of the Jemari reading method based on the Asset-Based Community Development (ABCD) approach in Gapurana Village. The activity was motivated by the presence of students who still experience reading difficulties, including students in grades IV, V, and VI, as well as the teachers' need for alternative reading learning methods that are simple, interactive, and suited to the conditions of the students. The activity was held on August 15, 2026, at SDN Gapurana 4 and was attended by approximately 21 teachers from six educational units. The implementation methods included problem identification through observation and discussions with teachers, needs mapping using Mentimeter, preparation of activity materials, socialization and practice of the Jemari reading method via Zoom, followed by evaluation and follow-up. The ABCD approach was utilized by positioning the teachers' experiences, knowledge, and skills as the primary assets in strengthening literacy learning. The results of the activity indicate that teachers possess diverse experiences in handling students' reading difficulties, but still face obstacles such as reading accuracy, letter recognition and memorization, blending letters into words, and student boredom. The socialization and practice of the Jemari reading method received a positive response and improved the teachers' initial understanding of using finger movements to support the reading process. The activity also encouraged the exchange of experiences among teachers and provided sustainable teaching materials for use in schools. Therefore, the socialization and practice of the Jemari reading method based on ABCD can serve as an alternative to strengthen teachers' capacity and support reading literacy learning in Gapurana Village.

DIGITALISASI PROMOSI UMKM BATIK TULUNGAGUNG: PELATIHAN STRATEGI PEMASARAN UNTUK MENINGKATKAN DAYA SAING PRODUK LOKAL

Khasanah Sahara — 2026-08-14

This community service activity aims to enhance the capacity of batik MSMEs in Kedungwaru District, Tulungagung Regency, to utilize digital technology for product promotion and marketing. The primary challenges faced by the partners include limited understanding and skills regarding brand building, promotional content creation, and the optimization of social media and online marketplaces. The activity employed a Participatory Action Research (PAR) approach, comprising stages of problem and needs identification, collaborative action planning, training and practical application, as well as evaluation, reflection, and follow-up. The training focused on strengthening product branding, creating digital promotional content, leveraging social media, and optimizing marketplace presence. The results indicate an improvement in participants' understanding and skills in implementing digital promotion strategies. Participants were able to develop business identities, showcase products with more attractive visuals, draft informative product descriptions, and begin utilizing social media and marketplaces as marketing channels. Implementing digital promotion strategies tailored to local potential enhanced the digital readiness and capacity of the MSMEs, facilitating a shift from conventional to digital-based marketing. This initiative contributes to strengthening the competitiveness and marketing independence of batik MSMEs while supporting the sustainability of the local creative economy. Continued guidance is required to ensure the consistent and sustainable implementation of digital promotion efforts.